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in Social Media by Guru (26.5k points)
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Social media (read Facebook and Twitter) is said to have contributed to the proliferation of permission-based marketing, if yes, how, if not pin point the challenges they have caused?

Are companies really seeking the permission of individuals (or customers) to market to them? Will we see a reduction in spam? Or will this create an increase? Do people just build their followers to send them bulk adverts and hope that that will convert to sales?

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1 Answer

0 votes
by Guru (31.2k points)
I had along read of this. Its worth answering your question. http://www.redfishtech.com/catch_of_the_day/tag/permission-based/
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